Irsa: Love for red, An easy-going experience with a sense of glamour!

Exquisite for all-time affairs. Hand embroidered on Tafetta Silk fabric using Seed Beads, Pearls, and Pearl Drops makes it a perfect piece to carry around with a touch of ethnic. The Tan Clan embroidery collection is a range of affordable luxuries that give you the style and sophistication you want without compromising on quality.

Irsa Backstory

For centuries, Indian artisans have used hand embroidery to create beautiful accessories to carry around by royalty, nobility, and the
common folk alike. Hand embroidery is a traditional art form that has deep roots in tradition and beauty. Our Tan Clan journey starts with collecting the best quality materials like Dabka, Sequins, Kasab, Khichha, pearls(moti), pearl drops(Surai), Resham, and mirrors. These are then sent to our in-house unit in Delhi, where we hand-make clutch bags with love and care. Our artisans come from Lucknow, Bareilly, Agra, and Rajasthan all over India and they use their fingers to create intricate patterns on clutch bags that make them a piece of art for you.

Know Your Embroidery

Zardozi: An ancient art of giving a royal feel to the fabric, originally comes from the land of Persia.
Gota: Gota patti originates in Rajasthan and uses the applique technique to design.
Phulkari: Phul-Flower, Kari-Work. The work of flower/ Floral work comes from the state of Punjab.
Chikankari: From the land of Tehzeeb and Nazaqat, Lucknow.
Aari: Comes from heaven on earth; Kashmir is an especially of Kashmiri artisans.
Kantha: Known for its simplicity, it’s practiced in Bengal and Odisha.
Sisha: Mirror work, a popular craft from the land of Gujrat and Rajasthan.

Irsa Journey

We are proud to introduce you to our artisanal bags. These bags are made by a community of karigars, who work with us to create a product that is both beautiful and functional. The Tan Clan family takes pride in their continued employment and tries to uplift their art in these times of fast-forward machine-made products. Our in-house design team creates a design on paper, which is then transferred to the fabric and the artisan then embroiders the outline and takes a soulful journey to a finished product. Artisans spend around 12-18 hours of manual handwork crafting each bag with creativity and skilled expertise, taking time and effort to make an embroidered bag
uniquely made.